Optimize your strategy to reach new heights
In the optimization phase, various data-driven activities are used to adjust your strategy to bring even better results. Actions such as data analysis and visualisation, automations and marketing experiments enable you to achieve remarkable growth and efficiency.
Automations and performance metrics
We can help you set up data-driven performance metrics using Google Analytics 4 (GA4) and Google Tag Manager (GTM) to provide real-time insights into your campaigns and website conversions, enabling you to make informed decisions and optimize every step of the customer journey. From lead nurturing to conversion tracking, we ensure your marketing is always on point, allowing you to focus on growth while we handle the analytics and automation.
Data analysis and visualization
Transform complex data into clear and actionable insights through advanced analysis and intuitive visualizations. We can help you set up and audit Google Analytics 4, identify key trends, and highlight areas for improvement. With customized dashboards and reports in a BI tool of your choosing (we are proficient in Looker Studio, Tableau and Power BI), you can easily track performance and measure success in real-time, enabling smarter decision-making and more effective strategies to drive business growth.
Continuous optimization
By constantly testing, analyzing, and refining your campaigns, we make sure your strategies are always improving and delivering the best possible results. Whether it’s A/B testing, audience segmentation, user experience analysis through Hotjar/Clarity and other such tools or performance tracking, we take a proactive approach to provide you with insights on what can be done to improve growth.
Content management
Take the hassle out of content management by developing, organizing, and optimizing digital assets. From creating engaging copy to managing blogs, landing pages, and social media, we ensure your brand’s message stays consistent across all digital channels. We focus on delivering content that resonates with your audience, using data-driven insights to refine content and ensure every piece of content contributes to your overall marketing success.
Marketing experiments
Marketing experiments are a great way to find new edges over your competitors. By testing new strategies, creative concepts, audiences and targeting methods on various digital marketing channels (Google Ads, Meta Ads, Linkedin Ads, TikTok Ads etc.), we can help you gain the data for raising ROI. We are also proficient in setting up conversion tracking and analytics for all these digital marketing platforms.
How we work
In our projects we work using the Rethink Innovation Model™, which reduces development costs by 34% and increases customer satisfaction by 55%.
How we work
In our projects we work using the Rethink Innovation Model™, which reduces development costs by 34% and increases customer satisfaction by 55%.
Get in touch!
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