From prototyping to development

Based on the results of the exploration phase, we create a prototype of the future solution. This involves developing the information architecture, optimizing user journeys, and designing the user experience (UX) and user interface (UI). A visual representation of the future solution provides a better overview than a textual description, making development easier and more cost-effective.

Optimizing user journeys ensures a smooth and intuitive experience that enhances engagement and satisfaction. We carefully consider the details of each step and eliminate anything unnecessary.

User experience (UX) design is based on insights gained from customer research and “translates” them into an intuitive and user-centered design solution. The result is a set of wireframes which, when connected, form a prototype that can be tested for usability and functionality.

User interface (UI) design creates the final visual look of the digital solution, elevating the user experience to a new level. We take into account the company’s visual identity or create it during the process. The prototype can also be assembled using UI views to give testers an even better sense of the environment being developed. Sometimes, it is reasonable to combine the UX and UI design phases into one to streamline the process.

It is very important to test the created prototype with users and to further improve the journeys and design based on the results. If necessary, we conduct multiple rounds of testing and refinement. This helps avoid costly changes during the development phase.

We help you achieve a digital solution that perfectly fits your business requirements and matches what your customers want. We have strong knowledge of different programming languages and frameworks.