AI-powered Digital Marketing for Fintech Growth

Scaling a brand in fintech or banking comes with complexity. Campaigns are live, data is flowing, products are evolving – but results don’t always reflect the effort.

Do these questions sound familiar?

  • How do we stand out when competitors run similar campaigns?
  • We collect data, but how do we turn it into meaningful action?
  • Are we spending too much time on tasks that could be automated?
  • Why do we learn about our best customers only after they churn?
  • Are we reacting to trends instead of anticipating them?
  • What’s the right level of marketing investment for sustainable growth?
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Our clients

SelectZero-logo

Our results

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sales and marketing metrics set up, helping clients reduce marketing costs by up to 45% through data-driven marketing.

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digital marketing stacks audited. Advertising, analytics and strategy.

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increase in inbound marketing leads on average for our clients in a 3-month period.

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average content reduction achieved across websites we’ve optimized.

What AI can do in Growth Marketing?

One-size-fits-all doesn’t work in banking and fintech.

That’s why we design tailored AI-powered marketing solutions built around your business goals to maximize performance at every stage of the funnel.

  • Analyze user data to predict churn and activate retention strategies
  • Automatically optimize ad spend across channels using smart A/B testing
  • Generate SEO-friendly, conversion-optimized content
  • Trigger personalized journeys across email, app, and web
  • Detect anomalies in performance before they become problems
  • Create workflows to automate menial tasks in marketing
  • Automate report-generation to create real-time dashboards

Intelligent AI solutions tailored to your needs

Rethink Assistant

A custom-built AI agent designed to enhance your business efficiency through intelligent automation. It integrates fine-tuning options or a Retrieval-Augmented Generation (RAG) index based on company data. Rethink Assistant can be a powerful customer support tool, research assistant, or content generator.

Rethink Workflow

An AI-powered automation platform to intelligently manage tasks, approvals, and data processing. Integrating AI-driven decision-making gets rid of bottlenecks, reduces manual effort, and boosts operational efficiency. Rethink Workflow works for various industries, optimizing internal processes and increasing productivity.

Rethink Docs

An AI-powered document classifier and research system that fits into your workflows. It allows organizations to index existing documents with access controls or upload files for AI-driven insights. Users can query documents in any language, compare multiple files, and generate AI summaries, blog posts, articles, presentations, or reference materials.

Rethink Compare

An AI-driven comparison tool that evaluates two or more products or services, highlighting key differences and benefits. It retrieves real-time data from the web, supports multiple languages, and provides detailed, internationalized insights. Whether comparing software, marketing messages, financial products, or policies, Rethink Compare ensures informed decision-making.

Contact us

Bert Reila

Partner / Marketing & Analytics Manager

Contact email: bert@rethink.ee

Bert is an experienced digital marketing & analytics professional, having worked in various marketing, analytics, and web development projects. For years, he has worked with strategic marketing campaigns, digital advertising platforms, marketing data, and data visualization tools. Bert possesses a unique skill set in explaining complex data, results, and concepts in a simple manner through words and visualization. 

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Anna Aron

Account manager

Contact email: anna@rethink.ee

Anna is an Account Manager who combines strategic marketing, branding, and service design to help companies build customer-centric strategies that deliver real value and lasting impact. At Rethink, she has worked on brand development and visibility projects, planned and managed marketing strategies and campaigns, contributed to web development projects. She obtained her higher education in Italy, where she graduated with a degree in marketing. 

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Case studies

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