Privacy Policy.
Last updated: 27 May 2026.
Introduction
At Rethink (Legal name: Rethinkers OÜ), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website. Please read this policy carefully to understand our practices regarding your personal data.
Information we collect
We may collect information from you in various ways, including directly when you provide it (e.g., by filling out forms or contacting us) or automatically when you interact with our website (e.g., through cookies or analytics tools).
Use of your information
The information we collect is used to improve the functionality of our website, provide you with personalized content, respond to your inquiries, and, when appropriate, process service requests. We also use the information for legal compliance and security purposes.
Disclosure of your information
We do not share your personal information with third parties except as necessary to provide services to you, comply with legal obligations, or safeguard our business. We may share information with service providers, regulators, or law enforcement agencies when required.
Security of your information
We implement security measures to protect your personal information. Despite our efforts, please be aware that no security measures are perfect, and we cannot guarantee the absolute security of your data.
Cookies and tracking technologies
Cookies are small text files stored on your device when you visit a website. We use them to understand how visitors interact with our site so we can improve it. When you first arrive on rethink.ee, a banner asks for your consent before any non-essential cookies are set. Until you accept, no analytics or tracking cookies are placed.
We use the following services through Google Tag Manager (container ID GTM-NF4DGCWD):
- Google Analytics 4 — provided by Google Ireland Limited. Collects aggregated, mostly anonymized data about page visits, traffic sources, and on-site behavior. Helps us understand what content is useful and where to improve the site.
- Microsoft Clarity — provided by Microsoft Corporation. Records anonymized session replays and heatmaps showing how visitors move through pages. Used purely to diagnose usability problems. Clarity automatically masks form fields and personal text.
Essential cookies that are required for the site to function (e.g. remembering your cookie choice) do not require consent and are always active.
You can change your decision at any time through the cookie settings button on the site. You can also block or delete cookies through your browser settings — note that some site features may stop working as a result.
Third-party links
Our website may contain links to third-party sites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies when visiting them.
Your data protection rights
Depending on your location, you may have certain rights regarding your personal data, including the right to access, correct, or delete your information or object to the processing of your data. If you wish to exercise any of these rights, please contact us.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page. We encourage you to review this policy periodically.
Contact us
If you have any questions or concerns about this Privacy Policy or our practices, please contact us at info@rethink.ee.